We are a Specialist Retail Marketing Agency helping Retailers and Brands achieve sales growth and standout instore

We make sure every penny spent on your In-store Marketing delivers the maximum Return on Investment.

Starting with Shopper Insights our service offering delivers exceptional value whilst our award winning design team will help drive increased sales through creativity, innovation and consumer engagement.

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Specialists in Point Of Purchase Display.

Pivotal Retail Marketing has impressive in-house skills enabling us to provide a full end to end service approach for retail design including full store layouts, store surveys and specific point of purchase from initial concepts right through to manufacture and installation.

We pride ourselves on turning great ideas into reality and designing without restrictions. Our experienced designers are comfortable working within any sector.

‘Out of this world’ Store fixtures at an affordable cost.

At Pivotal Retail Marketing (PRM) we understand that every business whether it be a small retail chain through to a large international brand every company has different budgets and cost restraints. We are able to work with everyone's budgets as we feel ‘Out of this world’ design doesn’t need to cost the earth. The trick is to get the best designs first thus saving time and cost. With our ‘whole of market’ approach we can get the best available industry price for your in-store fixtures and point of sales displays.

Delivering value

In times of change we’re all being asked to deliver more and better for less. More than ever we need greater flexibility and, of course, lower costs. ‘Value’ is the new watch-word and it is on this point that we at Pivotal Retail Marketing offer so much.

Until now the supply chain was rigid.

Pivotal Retail Marketing are possibly the industry’s first whole of market company offering solutions from design through development to manufacture and measure our success in terms of your savings.

What’s The Big Deal?

Pivotal Retail Marketing (PRM) offers retailers and brands a unique service for the design, development and manufacturing of in-store fixtures and displays. Our client solutions range from full end to end project management covering research, design, development prototyping and full manufacture.

At the core of our business is the knowledge and experience of how to develop a creative idea and to deliver for mass production roll-out.

Our service is different to most in the POS & display industry as we specifically operate in the area of Development Design and Prototyping. The Pivotal team has exceptional industry knowledge in identifying the most cost-effective way of manufacturing displays ready for mass production. 

PRM develop displays ready for production and subsequent tendering to lean manufacturers. Our clients can continue to use their own preferred creative agencies for the initial concept work (if they should wish) but PRM assume full responsibility after this initial creative stage.

This process delivers proven savings to brands and retailers as the design process is no longer subject to any one manufacturing technique. Since they are independent of the final manufacturing process, the PRM design team creates displays utilising the most cost effective and environmentally sound materials and processes. 

PRM's final output is a comprehensive tender document that includes the following:

  • Full production ready technical specifications
  • Signed-off prototypes by the brand/retailer and a further one for the approved manufacturer 
  • Sheet material optimisation layouts. All CAD drawings ready to be placed directly on production equipment.
  • Product safety testing and certification.
  • Packaging design and testing.
  • Assembly instructions

PRM's business model offers our customers these fundamental benefits:

  • That delivers price transparency and drives measurable cost savings.
  • Clients acquire and retain ownership of the IP in any project.
  • We deliver maximum value by converting the design IP into a blueprinted specification that can be used to source materials and assembly services at the lowest price.
  • Quality is not compromised.
  • Existing relationships between clients and suppliers are not jeopardised.

Interested? Speak to Pivotal today on +44 (0)116 3200 025

At Pivotal Retail Marketing we take the environment very seriously as we believe all our clients do as well. Therefore we have introduced Envirosmart™.

Envirosmart™ is our product for looking at the sustainability and carbon footprint of any form of Point of Purchase (POP), Point of Sale or permanent in-store fixtures.

  • We look at how the display is to be (or even has been) produced and make recommendations on how the display should be manufactured.

  • We also look at your existing display fittings in store which may be coming to the end of their life in-store and we provide guidance on dismantling them but also where we may be able to reuse components to minimise costs and wastage.

  • All our experienced designers go through a process of evaluation for the way in which its being manufactured and the materials to be used. We supply a Environmental statement with all our completed design work illustrating all the areas we have considered.

  • We also look at how your fixtures and displays may need to perform in the future and try to create enough opportunities where your POP & POS can be merely updated in store rather than fully replaced therefore minimising the waste and your carbon footprint.
LCB Depot, 31 Rutland Street, Leicester, LE1 1RE
Tel: 0116 3200 025
Email: info@pivotalrm.co.uk
Copyright © 2010 Pivotal Retail Marketing Ltd
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