Pivotal win top awards at Popai 2019
Another year, another award… In fact, 2!
Popai – a progressive industry association, promoting best practice, dedicated to enhancing the total shopper experience. They publish research, industry awards, training seminars and best practice programmes to benefit their members who include retailers, brands, agencies and manufacturers – like us!
We have been a part of Popai for a few years now, winning a range of Gold, Silver and Bronze awards.
We are pleased to add to our collection of achievements by coming away with 2 more! Accomplishing a top award for two separate categories; Home & Garden and Project Management & Installation, both for our PPG Johnstone’s Paints Colour Station.
Comments from the Judging Panel of Popai – Project Management & Installation Category
‘The project was well managed given the level of complexity involved. Coordination of stakeholders and production schedules was executed very well, as was the control of timelines.’
Comments from the Judging Panel of Popai – Home & Garden
‘Clean and uncluttered unit incorporating all the shopper’s needs, such as leaflet holders and swatches. The unit looks great, presenting the range and brand to the customer and helping them understand the options available. A great example of how, through good design, products can be merchandised in a way that is both exciting and educational.’
Comments from Andrew Spanovic – Customer Director & PPG Account Manager
“We have worked with PPG for just over 3 years now executing their in-store retail displays.
Working closely with the client meant that we could fulfil the brief to a high quality and provide the customer with an easy shopper journey. We wanted to provide an educational fixture in store that was easily navigable and would create excitement and interaction in the shopper. We achieved this through inspirational, easy to read graphics and testing facilities to encourage interaction with the fixture and the call to action. The whole unit was then illuminated to create a warm inviting environment. We were thrilled to be made aware that the fixture had an immediate effect on driving sales following its installation compared to its competitors in store.”
Johnstone’s Colour Station:
We all had a great night celebrating our awards at the Royal Lancaster Hotel with some of the Pivotal team and clients. A fantastic three-course meal, casino tables, photo booths and a candy station – what more could you want?!
It was safe to say that we had a few sore heads the following morning, but a night to remember for our Pivotal team.
A huge well done to everyone involved and to all the winners. Cheers to another successful year ahead!
- Posted by Emma Thorpe