Pivotal win top awards at Popai 2019

Another year, another award… In fact, 2! Popai – a progressive industry association, promoting best practice, dedicated to enhancing the total shopper experience. They publish research, industry awards, training seminars and best practice programmes to benefit their members who include retailers, brands, agencies and manufacturers – like us! We have been a part of Popai for a few years now, …

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News, Pivotal HQ

Can brick-and-mortar stores survive in the age of online shopping?

Instore Retail shops may seem destined for the history books but not yet! Many retail experts, including ourselves believe that with some reinvention – high street stores have a healthy future. At Pivotal, we believe in keeping the in-store Retail alive, our shopping destination began here and should continue here. Online shopping keeps getting easier, faster and better, which is …

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Our thoughts, Retail Design

Bringing innovation – BY Experimental Store

Retail innovation like no other. Introducing the luxurious BY Experimental concept store. BY is an experimental space where retail meets art gallery. With retail constantly shifting and evolving, its key to stand out. Designers and architects are always coming up with new and innovative ways to invite the shopper in and entice purchases. The new way to do this is …

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On the road: Not being scared of colour pays off

Our Marketing team is always on the look out to discover innovative retail design, and ready to blog about their experiences! Being back on the road to London always gives us a chance to find stores that think outside the box and bring something new to the table. Many brands and individuals are afraid of incorporating colour, especially when it …

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Inspo, Retail Design

How do we get the ‘Tail’ back in ReTail wagging again?!

This type of question is what the team at Pivotal ask or are asked on a regular basis. Let’s assume here for the purposes of this post that you are a retailer, with a brand and a bunch of products that are needed or wanted by the consumer. Customer engagement is the single most important way brands will differentiate themselves …

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Our thoughts, Pivotal HQ

On the road: Boots – Covent Garden

MORE WAYS TO FEEL GOOD Boots open their new Wellness concept Flagship store in the heart of Covent Garden – their biggest ever makeover throughout their 170 year establishment. Their revamp showcases an innovative customer journey across their two-floor beauty hall – bringing luxury and innovation.     The white marble-tiled beauty hall hosts more than 300 brands, including the …

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Instore, News, Retail Design

Nike Town: On the road

Nike Town London is in an imposing building on the northeast corner of Oxford Circus in central London. This opened as the UK’s flagship Nike store in 1999 on the corner of Oxford Street and Regent Street. Nike continually offers new design classics and some of the Nike shoes have been listed as ‘best-selling’ for many years. Our marketing team …

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Inspo, Our thoughts, Retail Design

Pat McGrath: The Mothership

The Mothership of Pat McGrath labs. Finally hitting the fashion capital of the UK, situated at the spectacular store Selfridges, Oxford Street – London. Bringing a unique shift to window shop displays and concession space – have a read through our thoughts and check out her remarkable retail design below.     For those who are unaware of Pat McGrath, …

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Inspo, Instore, Our thoughts, Retail Design

How to create a better shopping experience – both instore & online

We’re all guilty of making impulse purchases and treating ourselves to a bit of retail therapy, sometimes more often than anticipated! However, as consumers we want a great shopping experience, whether that is online or instore.  With retail being a competitive marketplace – we believe the below statements will play a fundamental part in a successful and satisfying shopping experience.  …

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Inspo, Our thoughts, Retail Design

Hot topic. Let’s talk Sustainability

First off, let’s outline what sustainability means for those who are curious! ‘Sustainability is the process of people maintaining change in a balanced environment, in which the exploitation of resources, the direction of investments, the orientation of technological development and institutional change are all in harmony and enhance both current and future potential to meet human needs and aspirations. For …

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