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    9 ways using Shopper Marketing can help improve sales

    A plan of action of how to best use Shopper Marketing (Shopper Insights) to deliver a better Return on Investment (ROI) for your marketing budget. As Shopper Marketing has only really come out of the foreground in the last few years, its supporters argue that it is a more strategic marketing discipline that has a key role to play in …

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    June 25, 2012

    Uncategorized

    brand building, Category Management, Shopper Insights, Shopper Marketing, Trade Marketing

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