Since our Government’s latest announcement more retail and other establishments prepare to re-open their doors after months of being closed, it comes as no surprise that the return will be a whole lot different than before. Although Leicester is still currently experiencing its second phase of lockdown, we continue to support businesses across the UK in preparation on re-opening their …
Retail innovation like no other. Introducing the luxurious BY Experimental concept store. BY is an experimental space where retail meets art gallery. With retail constantly shifting and evolving, its key to stand out. Designers and architects are always coming up with new and innovative ways to invite the shopper in and entice purchases. The new way to do this is …
This type of question is what the team at Pivotal ask or are asked on a regular basis. Let’s assume here for the purposes of this post that you are a retailer, with a brand and a bunch of products that are needed or wanted by the consumer. Customer engagement is the single most important way brands will differentiate themselves …
We’re all guilty of making impulse purchases and treating ourselves to a bit of retail therapy, sometimes more often than anticipated! However, as consumers we want a great shopping experience, whether that is online or instore. With retail being a competitive marketplace – we believe the below statements will play a fundamental part in a successful and satisfying shopping experience. …
You heard right! It is Pivotal’s first year exhibiting at the RetailExpo at Olympia, Kensington – London. After many months of designing and planning our stand, we’re really looking forward to meeting you all over the next few days! We’re going all out this year! Our Marketing and Design team have produced our branded merchandise. Our double sided A5 …
If you are investigating point of sale (POS) solutions for your own knowledge, or business, and wanting to understand more about the POS industry, then look no further – we’re going to break it down for you. Point of sale solutions are about as diverse as the businesses they serve. This stands to reason, since businesses vary in services, products, …
How do you grow your social media? A topic we could all educate ourselves on. You might devote most of your funds into Google, Facebook ads and Sponsored posts on Instagram – with the high hopes that those posts will attract potential customers. But as for many of us – we’re not overly keen on ads, especially as now most …
We attended the seminar by Karl Craig-West at the King Centre in Oakham on ‘How to beat the pants off your competition in the search engines’ and an insight into what the SEO gurus don’t want you to know! Overall, it was a very insightful seminar focusing on the three W’s. What are the three W’s you may ask! Well …
By now you will be aware that data protection laws are changing, and with effect from 25 May 2018 the General Data Protection Regulations (“GDPR”) will come into force in the UK replacing the Data Protection Act 1998. For those of you who were unaware. The GDPR has been designed to harmonize data privacy laws and provide greater control to …
What is the National Convenince show you may ask? It is an exhibition is where thousands of switched on suppliers and retailers come to connect from Monday 24th to 26th April. PIVOTAL RETAIL MARKETING is a Leicester based trusted in-store design agency, and this year we’re showcasing our customised cigarette gantries and counter systems. This is a fantastic opportunity …
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